Blog by Ross

TapWyse Wrapped 2024! 

Last year was a tough one for craft beer but TapWyse partners have seen some big wins! Craft breweries are getting scrappy and taking back control of their customers, messaging and revenue! It's time to look back at what the heck happened in 2024 and which of your beer making friends have joine...

Ross
01.06.25 08:37 AM - Comment(s)
Want to Boost Taproom Sales? Listen to the Craft Brewery Finance Podcast!

Is recurring revenue the biggest missed opportunity in craft beer today? Consistent monthly income can be a lifeline through the dark days of winter and a game changer for your brewery P&L. Kary Shumway has 20+ years experience as a CFO for a beer wholesaler and a brewery. He...

Ross
09.08.24 08:49 AM - Comment(s)
Should You Get an App for Your Brewery? Listen to the Get Hoptimized Podcast!

Craft beer marketing has changed. The hop field of dreams where "if you brew it, they will come" is no more. No one knows this better than Chris Overlay, the founder of Get Hoptimized. Get Hoptimized is a boutique marketing agency built specifically for the craft beer industry. Chris ...

Ross
08.26.24 02:31 PM - Comment(s)
The Inaugural Beer Push Message Hall of Fame Awards

Push messages are an amazing tool for keeping guests engaged. A well-crafted message from your brewery's app can bring smiles to your customers' faces and trigger cravings for a trip back to the taproom. Let's take a look at seven push messages from TapWyse customers that "accomplished the miss...

Ross
07.13.24 08:17 AM - Comment(s)