Captain Lawrence, Westchester’s largest craft brewery, just pulled off one of the best brewery app launch campaigns we've seen so naturally, we had to share the booty.
The setup was simple. Guests got a shiny new perk every single Monday for eight weeks. Because the rewards were time-sensitive, folks had a reason to download the app today. Even better, signing up earlier meant more perks, which turned customers into hype-men encouraging their friends to download too.
The payoff? Over 1,000 users and 564 repeat visits in just two months. Cheers to Captain Lawrence for their Kraken launch campaign!
