TapWyse - Tap Tales #TaproomTapWyse - Tap Tales #Taproomhttp://tapwyse.com/tap-tales/tag/taproomThu, 14 May 2026 17:53:04 -0700http://zoho.com/sites/<![CDATA[Diamond Spring Members Got a Golden Printer!]]>http://tapwyse.com/tap-tales/post/diamond-spring-members-got-a-golden-printerDiamond Spring Brewing Company in Denville, NJ, just raised the bar. We've never seen anything like this and we love it.]]>

Diamond Spring Brewing Company in Denville, NJ, just raised the bar. We've never seen anything like this and we love it.



The sun is out, the beer garden is packed and the line is snaked out the door. That’s usually a buzzkill but Diamond Spring has turned it into an opportunity!

Don't want to wait for your drink? Join the club… Literally! Brewer’s Circle members get to cut the line entirely. It's like a fast pass for your bar!

Members use the Diamond Spring app to order right from their table in the beer garden. Member orders print out on a dedicated golden printer using golden paper and staff pour and serve golden ticket drinks tableside before anything else in the queue.

This is exactly the kind of creative engagement we love at TapWyse. It’s a low-cost + high-value "wow" moment for your most loyal customers that other guests can see and want to be a part of.

Cheers to Diamond Spring! 🍻 If you’re looking to boost your recurring revenue and make your VIPs feel extra special this summer, TapWyse can help you out!

BOOK A DEMO
]]>Thu, 14 May 2026 15:15:46 -0800<![CDATA[I want to work for Odell Brewing!]]>http://tapwyse.com/tap-tales/post/i-want-to-work-for-odell-brewing1We pride ourselves on helping breweries connect with their regulars. But Odell Brewing has us thinking about "regulars" in a whole new way: your staff.]]>

We pride ourselves on helping breweries connect with their regulars. But Odell Brewing has us thinking about "regulars" in a whole new way: your staff.



Odell runs their wine and beer clubs through their app, but they didn't stop there. Their Co-Worker Bevvies program is a totally unique and brilliant membership for staff only! Here's how it works…

Within the Odell app, there is an "invite-only" membership hidden to the general public. Staff members can join the program (for free) to get their daily drink rewards directly in the app. Employees redeem their rewards, just like loyal customers. Reporting is easy and automatic!

Running an employee perk program through your app does a few things: It moves away from informal "free shift drinks" and creates a structured, measurable program. Plus when your team uses the app for their own perks, they become experts at showing customers how to use it too.

We’ve seen breweries like Joyride quadruple their memberships through staff incentive programs, and Odell is proving that the same technology can be used to reward the team itself.

Cheers to Odell for the inspiration! 🍻 Whether you’re looking to launch a new club for your guests or your staff, TapWyse has got you covered!

BOOK A DEMO
]]>Thu, 14 May 2026 15:10:00 -0800<![CDATA[Joyride Quadrupled Brew Crew Memberships in the Slowest Month of the Year!]]>http://tapwyse.com/tap-tales/post/joyride-quradroupled-brew-crew-memberships-in-the-slowest-month-of-the-yearYour "regulars" are the lifeblood of your taproom. A simple staff incentive program helped Joyride quadruple their "Brew Crew" sign-ups between January and February. Here’s how they did it and how you can too.]]>

Your "regulars" are the lifeblood of your taproom. A simple staff incentive program helped Joyride quadruple their "Brew Crew" sign-ups between January and February. Here’s how they did it and how you can too.


The Goal: Turbocharge the Brew Crew

Joyride’s "Brew Crew" is a no-brainer for prospective regulars. For $20/month members get one free pint every week, 10% off all merchandise and to-go beer, early access notifications via the app. Joyride wanted to boost signups during the late winter months and ride that sweet recurring revenue train all year long. Choo Choo!


The Strategy: Empower the Front Line

Instead of relying on signage, Joyride looked to their staff. They asked one simple question in their app during sign up, "Who Referred You to the Brew Crew?" They started recognizing and rewarding staff members for introducing guests to the program.

The Results: Growth That Sticks

The impact of this human-first approach was immediate! Joyride saw a 400% increase in membership sales in the first month! in just one month. Signups have remained high now that the team feels recognized and appreciated.

Key Takeaways: For Your Taproom

Would a sales competition work in your taproom? How can you recognize your hard working staff for their contributions? For more ideas like this contact the TapWyse team today.

BOOK A DEMO
]]>Thu, 14 May 2026 14:07:44 -0800<![CDATA[Want to Boost Taproom Sales? Listen to the Craft Brewery Finance Podcast!]]>http://tapwyse.com/tap-tales/post/want-to-boost-taproom-sales-listen-to-the-craft-brewery-finance-podcastIs recurring revenue the biggest missed opportunity in craft beer today? Consistent monthly income can be a  lifeline through the dark days of win ]]>

Is recurring revenue the biggest missed opportunity in craft beer today? Consistent monthly income can be a lifeline through the dark days of winter and a game changer for your brewery P&L. Kary Shumway has 20+ years experience as a CFO for a beer wholesaler and a brewery. He has spent his career using finance to help improve beer businesses. He also hosts a must listen podcast for brewery owners!



We met Kary at the recent CBP Connects event in Portland, Maine where he hosted an riveting educational session on brewery cash flow! Woo! Party time! We got to chatting after about the success of our brewery partners and how their apps and membership programs have helped their finances. Kary liked what he heard and invited onto his pod. Listen to our conversation on the massive untapped opportunity in craft beer to flip the business model on its head with memberships and recurring revenue.


LISTEN ON SPOTIFY
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